How to post a reel to instagram

The optimal aspect ratio for an Instagram feed video is 4:5 (for portrait mode) and 1.91:1 for landscape mode (though both can be adjusted to a 1:1 ratio by double-tapping the preview screen or single-tapping the double arrows in the frame’s bottom-left corner). The minimal frame rate for videos is 30 frames per second (FPS), and for dimensions, the optimal size is 1080 x 1350p. All videos under 10 minutes have a maximum file size of 650 MB, and videos up to 60 minutes have a max file size of 3.6GB.

To upload a video to the Instagram app:

  1. Open your Instagram app. If you’re not already logged into your Instagram account, enter your username and password on the login screen.
  2. Navigate to the upload screen. Click on the “+” sign at the top right of the screen, whether you’re on your home scrolling feed or profile page. Click “Post.”
  3. Find your video. After you click “Post,” a screen will pop up with an album of your most recent photos and videos. To browse a different album, select the drop-down where it says “Recents” and choose another option. Select the video you want to post. You can also click the icon with two squares to select multiple videos and make an album, or click the camera icon to record a video to post.
  4. Adjust your video frame size. Double-tap the video preview or (single-tap the double arrows) to expand or shrink the size of your video frame. When you’re finished adjusting, click the “Next” button in the top right corner.
  5. Edit your video. Instagram provides several editing features you can use before you upload your post. Select from a number of image filters, trim the length of your video, or turn off the sound completely using the “Volume” button at the top middle of the screen. Click “Next” when you’re done.
  6. Add any final details. After you’ve made your final edits, click on the video preview (where it says “Cover”) to choose the part of the video you want to use for the thumbnail. On this screen, you can also tag other Instagram users, add a location, create a promotion, share to Facebook, and more.
  7. Upload. Once you’re ready to post, click the blue “Share” button at the bottom of the screen. To edit or delete your post after uploading, click on the ellipses at the top right of the post, then select your option.

How to post an Instagram reel on your profile

Reels offer a number of fun flourishes you can add to your videos. Video reels are meant for vertical viewing, so a 9:16 aspect ratio with dimensions at 1080 x 1920p works best when posting content. To post a video reel to your Instagram profile:

  1. Navigate to the upload screen. Click on the “+” sign at the top right of the screen, then click “Reel.”
  2. Select your video. To record a new video, click the center button on the reel upload screen. To select an existing video, click on the blue plus sign on the bottom left of the screen.
  3. Adjust your video. After selecting your video, you can trim the length by using the tool at the bottom of the screen, or adjust the speed using the left sidebar. Click “Add.” If your video is less than 90 seconds, it will move to your post queue and you’ll return to the upload screen where you can record or add another video segment. If you only want to post a short video, click “Next.”
  4. Edit your video. On this screen, add music, filters, captions, drawings, stickers, and more to your post. After you’re done adding flourishes, click “Next.”
  5. Tag and share. On the share screen, you can edit your cover image, add a caption, tag other users, rename your audio selection, and add a location. You can also choose whether or not your reel will display in your regular feed. When you’re ready to post, click the blue “Share” button on the bottom right of the screen.

How to post a video on your Instagram story

The optimal size and dimension for Instagram stories is 1080 x 1920p, with a 9:16 aspect ratio for portrait mode, and 16:9 for landscape mode. To post a video to Instagram stories:

Instagram launched Reels, its competitor to TikTok, in August 2020. Users can upload and share short-form video content, typically accompanied with music, to their story or with friends.

Sharing a reel is easy, just like sharing any other kind of post on Instagram, and can be done in just a few simple steps. 

In Instagram's latest update, the Reels feature can be found directly in the middle of the menu bar at the bottom of the screen. 

Here's how to share a reel in your Instagram story and with friends. 

How to share an Instagram Reel to your Story

1. Open the Instagram app on your device. 

2. In the menu at the bottom of the app, select the Reels icon (which looks like a clapperboard) in the middle. 

Reel1

Tap the Reels icon at the bottom of your screen.Meira Gebel/Business Insider

3. Scroll through the reels until you find the one you wish to share. 

4. Select the share icon on the left (it looks like a paper plane).

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Tap the Share icon underneath the Reel.Meira Gebel/Business Insider

5. In the pop-up menu, select "Add reel to your story."

Reel3

Tap to add the reel to your story.Meira Gebel/Business Insider

6. Once the reel appears in your story you can customize the post however you'd like. When you're finished, select "Your Story" to add to your story, "Close Friends" to share with those only on your close friends list, or "Send To" to send to a specific person or group chat. 

Reel4

Choose how you want to share the reel.Meira Gebel/Business Insider

How to share an Instagram Reel in a direct message

1. Open the Instagram app on your device. 

2. Select the Reels icon at the bottom of the screen. 

3. Scroll to find the reel you wish to share. Once you've found the reel you want to share, tap on the share icon in the left corner. 

4. In the pop-up menu, scroll to find and select a friend or group chat you want to share the Reel with. You can also use the search bar at the top to find a user. 

Reel5

Select a friend, and then hit "Send."Meira Gebel/Business Insider

5. You can write a message in the text box above the "Send" button.

6. When you're finished, select "Send" to share the reel via direct message. 

How to share an Instagram Reel with someone who doesn't have the app

You can share public Instagram Reels with people who do not have the app by using your device's "Share To" option. 

1. Once you've found and selected the reel you wish to share, tap on the three horizontal dots icon next to the share icon. 

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Tap the three vertical dots icon under the reel.Meira Gebel/Business Insider

2. In the pop-up menu, select "Share to…"

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Select "Share to..." in the pop-up menu.Meira Gebel/Business Insider

3. Next, select the medium you wish to send the reel. You can AirDrop the reel if you have an iOS device, send directly to someone via text message, or you can select from a variety of different apps to share it.

Reels8

Select how you want to share the reel.Meira Gebel/Business Insider

Meira Gebel

Meira Gebel is a freelance reporter based in Portland, Oregon. She writes about business, culture, and technology for Insider. Her work has been featured in Digital Trends, Willamette Week, USA Today, and more. She is a graduate of Columbia Journalism School and San Francisco State University. 

How do I upload a reel to Instagram?

How to post an Instagram reel on your profile.
Navigate to the upload screen. Click on the “+” sign at the top right of the screen, then click “Reel.”.
Select your video. To record a new video, click the center button on the reel upload screen. ... .
Adjust your video. ... .
Edit your video. ... .
Tag and share..

Why can't I post a reel to Instagram?

Try Logging Out and Back In A bug or glitch with your Instagram account might be causing Instagram Reels problems. The easiest way to fix that, particularly when several accounts are signed into the Instagram app, is by logging out of your account and then back in: Tap on your profile pic at the bottom right corner.